From boxes to data engines: monetising archives ethically – Museum + Heritage show 2026 Presentation

Innovative and exciting technologies open new avenues for digital and analogue archives to generate income from historic collections.

Learn how to monetise collections by extracting tangible information from unstructured historical content including handwritten volumes, objects and photographs.

Opportunities include: Discoverability and interrogation of data, Media Licensing, Subscriptions, Print Fulfilment and Merchandising. The latest technology can unlock hidden value, turning your collection into a saleable commodity and Archivists into Gate Keepers.

Speakers: Andrew Austin, Head of Digitisation, Genus

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